I love creating logos for companies. I think what makes it so satisfying is that once a logo is finished, it kind of takes on a life of its own. It becomes an old friend that you run into in the strangest of places.
I remember walking through the Indianapolis International Airport and coming upon a Starmaster marine engine in a plexiglass case and thinking, “Oh my gosh! That’s my logo on that engine.” There it was, cast in steel!
The Teddy’s Burger Joint logo holds a special place in my heart, because I received a MacBook in return for my work on that project. I then used that MacBook to start a new business.